Skoda is in existence today due in part to the foul letter of reply sent by a German bicycle manufacturer to a customer in 1894.
Bookseller by trade, 26- year old Vaclav Klement’s bicycle was in need of repair. He sent a letter of request, written in Czech, for service to the German manufacturer of his bicycle. The letter was answered. It stated, “If you would like an answer to your inquiry, you should try writing in a language we can understand”. Consequently, this was all Vlacav Klement needed to get-the-wheels-turning. In 1895, Klement opened his own bicycle repair shop. He partnered with an established bicycle manufacturer, Vaclav Laurin, in Mlada Boleslav ( today’s Czech Republic).
In 1898, Klement and Laurin bought a motorcycle, which turned out to be a faulty design. After Laurin lost a front tooth in a minor crash while operating the motorcycle, the two men asked the advice of German ignition specialist, Robert Bosch. They then developed a different electromagnetic system. Thus, the first Slavia motorcycle made its debut in 1899.
Business was good. In 1900, with a crew of 32 employees, 150 motorcycles were built and exported to London for the Hewston firm. Klement and Laurin’s company was now established within Austria-Hungary and internationally.
The company first began building cars in 1905. Klement and Laurin’s car factory was destroyed in 1924 after a fire. They had no choice but to seek a partner. They merged with Skoda Works of Czechoslovakia. Production was then under the Skoda name.
The real breakthrough was in 1987. Skoda engineers designed a car, the Favorit model, which was considered to be comparable to western production.
Skoda became the fourth brand of the German Volkswagen Group in 1991 and became a major player in the European car market. By 2005, Skoda was selling over 30,000 cars per year in the UK. Skoda owners in UK have ranked the brand at or near the top of customer satisfaction surveys throughout the 2000s. The brand is now known for quality, reliability and design is being sold in Australia.
Skoda has enjoyed a fascinating journey since 1895 to become the Best Manufacturer in Auto Express magazine’s Driver Power Survey 2009. For further information about Skoda Australia and models such as the Skoda Octavia from the offical Skoda website.
At the beginning of December 1895 the mechanic Václav Laurin and the book-seller Václav Klement, both bicycle enthusiasts, started manufacturing bicycles of their own design, patriotically named Slavia in the nationalist atmosphere of the end of the 19th century. A few years later, in 1899, the Laurin & Klement Co. began producing motorcycles, which were soon successful and gained several racing victories. After initial experiments at the turn of century, producing of motorcycles was gradually replaced by automobiles form 1905 onward.
Many, many years later in the creation of Skoda Octavia, the company laboured hard in producing the most advanced technology therefore making every part to be high in quality and with outstanding technical specifications. Basically, the Skoda Octavia is a small family car created by Skoda Auto in the year 1996. The name itself was patterned after a certain model which was originally released in 1959 and 1971.
The vibrant and fresh interior of the Skoda Octavia will guarantee every passenger to have a relaxed feeling while boarding to their destination. It is mounted with excellent Volkswagen Group switchgear as well as good quality plastics. Space is never an issue since there is sufficient room for both front and rear seat occupants and it is designed in such a way that it will be a cosy place to stay in. The hatchback’s boot is huge. Its dashboard which was fashioned using PU technology is transparent with smooth curves and surface that will be very pleasing to touch. Controls are properly arranged and numerous storage compartments are mounted that will only make staying inside as comfortable as one longed for in a vehicle. Moreover, all of its upholstery are carefully made therefore creating beautiful ambiance within. And with all these features, what more would you look in a vehicle?
In essence, the first generation Skoda Octavia which was launched in the year 1996 paved the way to make the company renowned in the automotive world. Upon its released, it harboured a huge success because of its strength, sophistication and value for money. The model was based purely on Volkswagen Golf but considerably with larger body that tenders better comfort. And although the chassis is not working really well, it can still go along with ease even on twisty curves and will go fine even on extra long journeys. One seen problem with this vehicle is it creates enormous wind noise which can go even on the cabin at motorway travelling speed and because of its flaws; the company decided that in the year 2000, the first generation will have a facelift. After then, it was still being marketed most particularly in Germany, Asia, and West Europe where it bears the name as Octavia Tour.
Moreover, the second generation Skoda Octavia was released in 2004 which was based on the A platform and other Volkswagen Group of cars which include VW Golf V, Audi A3 II, SEAT Altea, SEAT Leon II, VW Touran, and VW Golf Plus. In India, it was named as Laura to better set it aside from the first model. Manufacturers of the second generation were able to skilfully incorporate all the good point of the first generation to while eliminating all the weak points. At the present, it features more legroom for rear seat passengers as well as augments ground clearance at front and rear in order to diminish the menace of grounding on steep ramps or facing kerbs. On 2006, an off-road version was launched into public in the third quarter of the year which was named as Octavia Scout which characterizes a Haldex four-wheel drive manipulated by a computer-controlled clutch-based centre-differential. In addition, it also features a 4×4 that offers 24 mm higher ground clearance compared to the standard versions.
The revolutionized in Skoda Octavia model only proves of the company’s commitment to improve their model to answer the demand of their supporters. And they are also highly sensitive to what their critics had to say because they believe that these people would help them in the improvement of their models making them a competitive brand in the automotive world.
Skoda cars have an excellent reputation for producing quality cars at a fair price. In Ireland Skodas are a very popular car for business users and family drivers alike.
Gone are the days of the Skoda jokes, where Skoda was classed with Lada and Polski Fiat. Skoda is now part of the Volkswagen group and the cars are well designed and look great.
There are only three basic models, Fabia, Octavia and Superb.
The models have been designed to fit in between the conventional size classes, for example the Fabia is between a Fiesta and a Focus in size. The engines are quiet, but provide all the power that 99% of motorists ever need. Inside the cars are spacious and comfortable, with a high driver satisfaction rating.
The diesel engined Skoda Octavia has brilliant fuel economy at around 700 miles1100 kilometres a tank full and it’s still a decent performer too.
Rear legroom isn’t brilliant, compensation for a big boot, but plenty big enough for a family and occasional adults
As for handling the Skoda Octavia beats the equivalent Volkswagens due to it’s stiffer and better ride that’s needed for rough Czech (and Irish)roads compared to the smooth German ones of Volkswagen.
Comfortable on long distances, but the road noise level is noticeable.
The Skoda Octavia Estate car just goes on and on. The loading platform seems endless. This estate car is also one of the most pleasant to drive that I have ever come across
The New Octavia car is even better value than the older model. The differences on the outside are subtle, but inside is different story, with redesigned seats and instrument panel. You know you are in a different Skoda Octavia.
The Skoda Fabia is quiet at all speeds. Great steering, brakes, and taut body control. Amazingly frugal engine keeps getting better as it matures, averaging over 65mpg on daily country commutes. Beautiful Skoda gearbox with very smooth changes.
Skoda’s super efficient air-con does not affect the Fabia’s performance or fuel consumption. Heated seats are perfect for winter. Rock solid construction enhances passenger safety.
I think that the skoda diesel engine is the perfect partner for this car as the fuel economy even in town is in the high 50’s and the torque is amazing in this small car making it seriously quick, surprising a few Fiesta and Corsa drivers!
The Skoda Fabia is a real Pocket Rocket! The steering is brilliant – very light when you need it in parking spaces, but it weight’s up nicely when out on the open road.
The Skoda Fabia estate is an amazing package of space and economy. The 1.2 16v engine delivers far more power than any small estate car driver has the right to expect
Seats appear to be too uncomfortable at the start as they are very hard, but they soften up and become very comfortable after 10 minutes and you appreciate this in a long drive and it is far better than it’s rivals!
The ride is wonderful! Very supple for long distance cruising and a great handler. Amazing!
Loaded with kit for the money and you’ll save money with it’s excellent fuel economy.
Nowhere else will you find a value for money car like the Skoda Superb. The Superb has features that are generally only found in cars costing half as much again. A test drive in the Skoda Superb is a totally different world from a test drive in the very competent Skoda Octavia. The two cars may look very similar outside, but inside and for driving pleasure the Superb wins hands down.
The Skoda Superb really does live up to its name. It is superb in every way – good handling, excellent drive, full of features such as tip-tronic transmission and electric seat cw memory, spacious cabin, comfortable ride and powerful engine (turbo). The boot is cavernous!
Its actual rear leg-room is even larger than a Mercedes E class.
The top of the range Skoda Superb is a very high quality, well put together and extremely spacious, luxury family car.
Great engine, smooth auto gearbox, wonderful overtaking ability, relaxed cruising and very economical.
Coupled with great features and reasonable price, the Skoda Superb really is value-for-money. It’s money well spent!
In the news: Skoda, Volkswagen subsidiary and recipient of VW exhaust part will once again try its luck in the Australian market after 25 years. Volkswagen plans to introduce its Skoda brand in Australia this coming October. Matthew Weisner, Volkswagen Group of Australia general manager, press and public relations have been appointed as head of Skoda Australia and his duty includes the re-launch of the Skoda brand. Although a bit reluctant Weisner said that he will do his best to promote Skoda to the Australian market.
Skoda’s lineup for Australia includes the following:
o Fabia – this Volkswagen Polo-sized light car derived its styling cues from the Mini Cooper and Suzuki Swift. The Fabia was launched last year at the Paris Motor Show. It offers economical, three-cylinder, HTP short for High Tech Performance petrol and TDI engines. It also offers 16-valve, 63kW, 1.4 liter and 77kW, 1.6 liter petrol models. The 1.6 liter petrol engine is offered with a six-speed tiptronic automatic. Both the 1.4 and 1.6 petrol units are to be brought to Australia.
The Fabia has a length measuring at 3992 mm long and with a wheelbase of 2462 mm. Comparing it to the Polo, the Fabia is approximately 76 mm longer overall and 3mm longer on the wheelbase. It also possesses 300 liters of luggage space. The Fabia that will be sold in Australia will also feature six airbags, climate control airconditioning and active headlights. The Fabia will be priced at $16,000.
o Octavia – the Octavia bears similar features with the VW Passat and just like the latter, the Octaivia is a mid-size offered either as a front-wheel-drive sedan and wagon. It will also be made to compete with the premium priced Japanese models with the likes of Honda Accord Euro, Mazda6, Subaru Liberty, and soon-to-be Ford Mondeo.
The Octavia is powered by a range of petrol and turbo-diesel engines ranging from 110kW, 2 liter FSI up to a 125kW, 2liter TDI and 147kW, 2 litre FSI four cylinder in the RS. Likewise, a 1.4 liter model will also be made available for Australia along with the five and six-speed manual transmissions with the addition of a six-speed VW-sourced DSG manual. The price of the Octavia is about $30,000.
o Superb – this is an essentially long-wheelbase version of the Octavia designed for the higher end of the market. The Superb is spacious offering extra legroom in the back and plenty of leather and luxury. The Superb is equipped with the Passat’s older 142kW, 2.8 liter V6 petrol and 120 kW, 2.5 liter six cylinder TDI engines which are both available with a tiptronic five-speed automatic.
This long-wheelbase sedan is available in Europe with a 110kW, turbocharged 1.8 liter and naturally aspirated 85 kW, 2 liter four cylinder engine. The price for the Superb is about $45,000.
o Roomster – this vehicle started as a funky concept car at the 2003 Frankfurt Motor Show while a production version was unveiled last year. The Roomster is distinguished by its high-set, van like styling. Its versatile, five-door concept is similar to the VW Caddy that is quickly converted from a five-seater into a load-lugging two-seater vehicle.
The Roomster Scout adds plastic-cladding around the body which provides it with an off-road look despite the fact that it is a front-wheel drive vehicle. The price of the Roomster is about $27,000.
In addition, Volkswagen also plans to introduce in Australia next year the VW Polo-sized Fabia. This Fabia was previously presented at the Geneva Motor Show. Likewise, by 2009 Volkswagen will launch a new generation version of its long-wheelbase Surperb sedan.
Skoda leading automaker in Czech Republic and a subsidiary of Volkswagen maker of the unparalleled VW engine part has announced recently that it will return to Australia in October. It can be recalled that Skoda used to be treated as a big joke in the automotive world but with the disciplined that it gets from its German parent company; Skoda has been able to obtain Teutonic know-how, engineering and quality standards which has helped it to become the automaker it is today.
Skoda vehicles are to be distributed by Volkswagen Group Australia after its debut at the Sydney Motor Show. The lineup for Australia will include mid-size front-wheel-drive Octavia sedan and wagon plus the funky-looking five-door-wagon-cum-people mover called the Roomster. Both of these models were built at a modern plant at Mlada Boleslav near Prague.
To lead the range is a high-performance 147 kW, 2 liter FSI turbocharged Octavia RS. Volkswagen also plans to add the VW Polo-sized Fabia next year to the range of vehicles to be sold in Australia. The VW Polo-sized Fabia has been previously presented at the Geneva Motor Show. And by 2009 Volkswagen will launch a new generation version of its long-wheelbase Superb sedan.
The basic selling point of Skoda is its prices and this same strategy is what the automaker will also employ in Australia. The prices of Skoda vehicles to be sold in Australia will start from $16,000 for the Fabia and up to the mid $40,000s for the Superb.
And although Skoda vehicles are built using VW engine parts and components it is still 5 to 8 percent cheaper that its equivalent Volkswagen models due to the low-cost production price at Eastern Europe. Volkswagen Group Australia executive this makes the Skoda especially appealing to cost-conscious Australian buyers who wants European cars.
The plan to sell Skoda in Australia has been developed last year, however pricing and local identity issues have delayed the plans. But now since everything has been finally settled the moving is finally moving forward with its plans.
Matthew Weisner Volkswagen Group Australia general manager, press and public relations have been appointed head of Skoda Australia and part of his responsibility is to re-launch the brand. The first Octavia and Roomster are to be sold through 15 VW dealerships. Wiesner also emphasized the Skoda and VW would be distinct even with BMW which sells its Mini brands through associated dealers. “You won’t see shared Volkswagen-Skoda showrooms. We’ve got to give them more separation. Obviously we need to protect what we’ve done with Volkswagen but at the same time grow the Skoda branding,” said Weisner.
But eventually half of VW’s 56 dealers nationally will be made to sell Skodas. “By the end of 2008 we’d like to have about 25 dealers. The regional-rural side of the business will be very important, particularly with Skoda’s turbo-diesel line-up,” added Weisner.
After-sales services are also going to be improved and with the well developed network and highly trained technicians, servicing and logistics is not going to be a problem. Despite the seemed to be flawless sales plan of Volkswagen in Australia, Weisner is still worried that the company’s lack of profile may affect the sales turnover. It should be noted that Skodas have not been sold in Australia for almost 25 years.
“We’ve got to be creative about how we sell the Skoda message. We need to reasonably clever in how we go about it. It’s a pretty congested market, so we have to come up with a reasonable answer to the question of why you would consider a Skoda,” explained Weisner. He also described himself as”cautious but optimistic” about Skoda.
Presently there 41 different passenger car brands that are fighting to take a slice of the sales pie and Skoda must try to find its way through the ultra competitive market. Another fear of Weisner is that the Skoda may cannibalize VW sales. But then he said, “Yes, we have to be mindful of that. That’s why it has taken such a long time to put this together. We need to be very careful how we approach both marques, because there’s no point robbing Peter to pay Paul. You get one opportunity to do it properly.”
Weisner also admitted that positioning Skoda without affecting the VW sales is one of the challenges that he is facing right now. “We’re hoping the Skoda buyer will be an aspirational European buyer who might not have been able to stretch themselves before. They might always have been Japanese buyers who have aspired to Europe and hopefully we’ll give them that opportunity,” said Weisner.
Last year has been a very good year for VW Group Australia by selling more than 20,000 vehicles and they are hoping that the coming of the Skoda will further help VW Australia to increase their sales.
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Benjamin Hudson
It is no secret that the Czech Republic’s biggest car maker Skoda Auto has been in the past – a laughing stock in the automotive world. But things are finally turning around for the automaker and right now it has become a profit producing force for its owner Volkswagen.
The Czech Republic’s biggest car maker is also planning to open up new markets in China, India, and Russia. Skoda Auto was bought by Volkswagen in the year 1991 and become one of the forces behind the latter’s global force. And as part of Europe’s largest automaker, Skoda Auto makes use of quality Volkswagen auto parts for its production like the popular Volkswagen spark plug wires.
Skoda Auto was able to record net profits for the last week of 2006 totaling to 11.06 billion koruna or 392 million euros (515 million dollars). It obtained a 40% increase as compared to its earnings in the previous year.
Skoda Auto’s production also increased by 12.6 percent or 556,347 units with successful deliveries of up 11.7 percent resulting to an overall sales increase of 8.7 percent to 203.7 billion koruna. For this year, Europe’s largest automaker Volkswagen owner of Skoda is expecting for it to produce more than 600,000 cars.
According to Marc-Rene Tonn an analyst from German bank MM Warburg and Co., “Skoda is an extremely profitable part of the Volkswagen Group.” He also stressed that about one in every 10 Volkswagen Group cars are produced in the Czech Republic especially those sold in the year 2005. This was seconded by Stephen Pope, a London-based analyst with financial services group Cantor Fitzgerald Europe, “Volkswagen will rely heavily on Audi and Skoda during this current period.” Since he said that the Europe’s largest automaker is currently struggling with an ageing range of models and it needs new launches to revive it. “The whole new image of Skoda has changed. It is no longer taken as a joke and is now seen as a pure derivative of Volkswagen, but much more reasonably priced.”
Pope also added that this simply shows the remarkable development that Skoda Auto has achieved under the management of Volkswagen for the past 15 years as part of the VW Group. Praises also to Volkswagen for being steadfast in its decision not to scrap the Skoda brand in spite of the not so good image that the brand has in Western Europe (DaimlerChrysler could used some advice from Volkswagen).
The turning of the Skoda into one of Volkswagen’s flagship producer of reasonably priced reliable cars just goes to show the effective management style that Europe’s largest automaker have. And today, Volkswagen is leading Skoda to become its low-cost spearhead into the booming economies of China, India, and Russia without damaging along the way it attempts to target a more prestige market.
Pope also said that “Skoda will be designated as the entry level car with the premium part of the market left for Volkswagen.”
The boss of Skoda Detlef Wittig has announced last week the company’s goal of producing low-cost car for the Asian market, mentioning also that the company plans of opening up markets in India, Russia, and China. The low-cost Fabia and the top-of-the-range Superb are scheduled to be produced for China in partnership with Shanghai Volkswagen. Likewise, launches production of the mid-range Octavia model are set for China this year.
The Czech automaker has already car assembly and production projects in Ukraine, Russia, Kazakhstan, Bosnia, and India. Current models lined up for production includes the mid-range Roomster which will complete the current four model range and the three-door sporty vehicle called the Skoda Joyster which is designed for young buyers.
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Growing up with three brothers, Natalie Anderson became exposed early to the world of automobiles. This 29-year-old account manager now dreams of having her very own top-of-the-line vintage car.
Skoda cars have developed a great reputation for build quality in recent years but as many will remember, this was not always the case. The origins of this car company are steeped in political turmoil and span over 100 years.
The very beginning of their history starts in 1895, when an engineer (Vaclav Laurin) and a book seller (Vaclav Klement) started to manufacture bicycles. Their enthusiasm for the subject allowed them to create original designs and their knowhow allowed them to put them into production. At the very end of the 19th century the company formed by Laurin and Klement started to manufacture motorcycles.
Within 10 years the company had turned its hand to the manufacture of automobiles. After considerable success the company was able to grow to a point they could supply their vehicles internationally. Their private investment was soon exhausted which forced them to become a joint stock company. By 1915 the company was involved in the production of vehicles for the armed forces.
The Laurin and Klement trademark had come a long way but the merger with Pilsen Skoda saw the end of their brand. In the 1930’s the company gained notoriety for the Skoda Popular. During the Second World War the company was incorporated into the German Empire which caused huge disruption in production.
After the war the company became a national enterprise by the name of AZNP and secured a monopoly on passenger car production. After several decades the rapid growth had taken a toll and in comparison with production methods being used further west. It was not until the late 1980’s that the company’s production started to grow after the introduction of the Skoda Favorit.
The government of the Czech Republic and Skoda management searched for an international partner to bolster production. In 1990 the company became part of the Volkswagen group. This gave rise to the standards we have come to expect of new Skoda models today.
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